Online Resume

Deontae Moore

773-844-0316

deontae.moore@gmail.com

LinkedIn |  Twitter

 

Education

Northwestern University, Evanston, IL

Bachelor of Science in Journalism, March 2015

Experience

JeffreyM Consulting (McDonald’s), Chicago, IL                    Jan 2017 — Dec 2017

Social Media Community Manager

  • Managed branded social media channels (Twitter, Facebook, LinkedIn) on McDonald’s behalf daily
  • Monitored conversations across social media and addressed important mentions in real-time through engagement, escalation, or documentation
  • Posted to social channels: maintain a consistent voice across channels aligned with branding and target audience. Interacted with thousands of consumers a week
  • Discovered trending topics, community needs, and interests of McDonald’s audience across social media, adjusting content and messaging accordingly
  • Generated insight into community performance and provided recommendations for improvement

 

Root 3 Marketing, Chicago, IL                            May 2016 — Nov 2016

Digital Marketing Strategist

  • Led in the distribution of content on social media, website and emails
  • Created email campaigns and workflow with automation marketing systems such as Salesforce and Sharspring
  • Designed and updated landing pages for WordPress websites
  • Utilized SEO strategies and market research to increase site visibility for clients
  • Utilized PowerEditor (or Business Manager) to operate and perform ad campaigns for clients

 

Public Narrative, Chicago, IL                            June 2015 – May 2016

Marketing and Digital Media Manager

  • Designed and implemented email marketing and social media campaigns for events, fundraisers and training sessions
  • Created and curated content (written and visual) for website and social media platforms
  • Prepared monthly, quarterly and yearly reports from analytical data such as Google Analytics and Sprout Social
  • Researched and stayed current with trends happening in social media, marketing, news and journalism
  • Prepared one-pagers, infographics, presentations, training worksheets and graphical documents with information as needed

 

Free Range Office, Chicago, IL                            Sept. 2014 – May 2015

Digital Marketing Specialist

  • Helped increased amount of followers on both Facebook and Twitter by 120%
  • Utilized Google Ads and SEO in pursuit to increase visibility to website
  • Managed & created social media content on Hootsuite, setting up 10 daily posts for Twitter, Facebook and LinkedIn

   

Kaplan, Inc., Evanston, IL                            Aug. 2011 – May 2014

Marketing Representative   

  • Implemented on-campus and online marketing initiatives reaching the entire Northwestern student body
  • Generated on average 150+ monthly leads through distribution of flier posting and handbills
  • Represented Kaplan on campus and created partnerships with more than 20 clubs

 

Swank Publishing, Chicago, IL                            Jan. 2012 – Feb. 2013

Social Media Specialist

  • Operated firm’s social media accounts, with moderation and control of 15 accounts such as The Shrine and Lupe Fiasco Foundation
  • Implemented over 20 social media campaigns to boost awareness of a client
  • Utilized tools such Sprout Social for social media and content marketing management and  to compile weekly reports for a client

 

Skills: Proficient in Powerpoint, Excel, Photoshop, Hootsuite, Adobe Premiere, Adobe InDesign

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